New York, NY, August 17, 2017 -- GroupM, the media investment management group of WPP, today announced the global rollout of viewability standards to support continued investment in digital media.
NEW YORK, Aug. 16, 2017 /PRNewswire/ -- Today, Brandwatch, the world's leading social intelligence company, introduced Benchmarked Reports to its Audiences analytics product.
SINGAPORE--(Marketwired - Aug 9, 2017) - Experian, the world's leading global information services company, has promoted its Managing Director for India, Mohan Jayaraman [pictured], into the newly created role of Regional Managing Director Asia Pacific for Decisions Analytics (DA), Business Information Services (BI) and Data.
NEW YORK, Aug. 9, 2017 /PRNewswire/ -- Parse.ly, a leading Internet attention analytics platform, has closed a $6.8 million Series B shortly after achieving profitability.
August 9, 2017 - Posted by MrWeb Online News: Enterprise data and analytics company Acxiom has rolled out its 'people-based marketing' insights services and new omnichannel marketing capabilities in Australia.
August 8, 2017 - NEW YORK--(BUSINESS WIRE)--Converseon, a well-recognized leader in social and voice of customer intelligence technologies and consulting, today announced that it has completed a $5 million Series A investment by a group of private investors. Combined with an initial seed round, the company has raised $7.5 million in total.
August 9, 2017 - Brian Ferrario, Vice President of Marketing at Drawbridge, writes for Adweek: With a projected $83 billion in revenue this year, it’s obvious that digital advertising is growing faster than ever.
DALLAS, Texas August 5, 2017 - AT&T* Inc. (NYSE:T) named Brian Lesser [pictured] to build and lead an advertising and analytics business using the company’s unique customer data and growing content assets. Lesser will be CEO of the business and report to AT&T Inc. Chairman and CEO Randall Stephenson.
New York (August 2, 2017) - Cuebiq, a leading location intelligence company with the largest, most accurate location database in the U.S., is introducing new IoT Audiences to help marketers capitalize on the wave of IoT data and the emergence of connected devices.
TORONTO and NEW YORK, Aug. 1, 2017 /CNW/ – AcuityAds Inc. (TSXV:AT, OTCQB:ACUIF), a technology leader that enables advertisers to connect intelligently with audiences across video, mobile, social and online display advertising campaigns, today announced a partnership with Acxiom® (Nasdaq: ACXM), the data foundation for the world’s best marketers.
TEL AVIV, Israel, July 26, 2017 /PRNewswire/ -- BrandTotal recently secured funding of $2M in their seed round through two prominent Israeli investment groups. The round included KDC Media Fund, the investment arm of Keshet, Israel's leading television broadcaster, and Dick Clark Productions, the world's largest producer and proprietor of live televised entertainment events.