Criteo Invests €20M in Paris AI Lab to Define the Advertising Technologies of the Future

 JB Rudelle

JB Rudelle

PARIS—June 28, 2018Criteo S.A. (NASDAQ: CRTO), the advertising platform for the open Internet, today announced the launch of the Criteo AI Lab, a center of excellence dedicated to the creation, experimentation and at-scale deployment of machine learning technology. Backed by an investment of €20M over three years, the lab will be involved in research related to building deep models that are interpretable, transparent and user-centric.

Criteo is investing in the people and infrastructure needed to make Criteo a leader in deep learning for advertising. Criteo’s AI Lab will conduct experiments that will shape industry standards for performance measurement and best practices, as well as lead the conversation around responsible use of data. The lab’s team, led by Suju Rajan, Vice President, Head of Research at Criteo, will develop experiments with customers and partners, while maintaining a culture of openness, publishing the research to promote innovation across the entire industry.

“Criteo possesses very large datasets and computational power, combined with an innovative culture and talents. We believe this is the perfect mix to succeed in Artificial Intelligence,” said JB Rudelle [pictured], Chief Executive Officer, Criteo. “I’m also proud that Criteo has established Paris as an international hub for AI research in advertising technology.” More...