Factual Providing Location Data in Deal with Snap Inc.

Rob Jonas

Rob Jonas

June 13, 2017 - Factual Blog / Rob Jonas [pictured], SVP Revenue at Factual In, writes: Factual is pleased to announce an agreement with Snap Inc, through which Snap will leverage Factual’s flagship data product, Global Places, for access to location data that can be used to power experiences within the Snapchat mobile app.

At Factual, we believe great products and user experiences, both consumer and marketing-based, are built on high-quality data. As the neutral location data company making data accessible to everyone, our mission has been to build the biggest trove of location data in the world and share it with developers, marketers and enterprises. We believe location is an incredibly valuable signal and a core differentiator for mobile based products, and will be more and more embraced by the best mobile companies. More...