Lotame Data Exchange: The World's Data at Your Fingertips

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November 29, 2017 - Lotame: Digital marketers, agencies, publishers and trading desks alike rely on high-quality third-party data from the Lotame Data Exchange (LDX) to fuel their data-driven campaigns. The LDX is the most trusted and comprehensive data exchange in the world, with 4000 segments built from 6 billion data points collected from devices of every type across 5 continents.

Prepackaged or Custom Audience Segments
All of these granular data points have been packaged up into thousands of audience segments, covering anything from purchase intent and interests to demographics and behaviors. You can get as granular or broad as you want. For example, we’ve got an audience of Auto Intenders, and beyond that you can choose car type (SUV, Minivan, Hybrid, etc), make (Honda, Nissan, Fiat, etc) or Model (Honda Civic, Honda Accord, Honda CRV). No matter who you are trying to reach, we have the data you need. More...