Market Logic announces €45 million investment with GENUI and Summit Partners

Kay Iversen

Kay Iversen

May 31, 2017 - Elizabeth P. Morgan, co-founder of Market Logic and Senior Vice President of Marketing, writes: Great news, today we officially announced a €45 million investment with GENUI, Summit Partners and our current investors Sycamore, which will boost growth and further our vision to transform marketing with software that delivers the right insights at the right time.

In the words of our CEO Kay Iversen [pictured], “the new partnership with GENUI and Summit, together with the investment capital they provide, will help accelerate Market Logic’s significant advances in the realm of cognitive computing, to ensure that insights are accessible and engaging for marketers to use.” At the same time, Kay said active exchange with outstanding software industry leaders like GENUI’s Bernd-Michael Rumpf – the former CEO of SAP SI – and experts from Summit’s global network will help set the course for our ambitious growth plans. More...