Brandon Fischer - Director of Marketing Science, Omnicom, USA

Brandon Fischer is a Sr. Partner and Director, Analytics and Insights at MEC. In this role, Brandon manages a team of analysts whose primary objective is the innovation and development of advanced analytics, analysis and modeling spanning all media channels, especially digital and emerging media.  

Kicking off his career at Anheuser-Busch, Brandon has been in the industry for more than 10 years, and has grown as a specialist within the GroupM organization. Brandon joined the company in 2008 as an Analytics Manager with GroupM Search. Over his time in the organization, he has conducted and lead analytics for clients in the automotive, CPG, energy, finance, pharmaceutical, technology, telecom and travel industries. Brandon is also responsible for overseeing the development of Synthesis, the proprietary, fully-automated, online advanced analytics suite for GroupM.  

Brandon has been honored as a finalist for the DMA ECHO awards for his work for Sprint Prepaid Group, focusing on the interaction of social media and search. He is also active in the data and analytics community. In his spare time, Brandon is a champion in the battle against Multiple Sclerosis and serves on the board for the MS Center of St. Louis.