Christina Goodman Jenkins - Director, Global Business Marketing, North America, Twitter, USA

Christina Jenkins leads Twitter’s North America Business Marketing team and is responsible for overall marketing and go-to-market content strategy, thought leadership and vertical marketing for key business audiences, brands and agencies.

Previously, Christina led global research on LinkedIn’s Insights team with a focus on audience and thought leadership, brand, media and advertising effectiveness research. Prior to LinkedIn, Christina held marketing, business development and research roles at Millward Brown, Dynamic Logic and The Wall Street Journal working with global marketers and agencies in the US, UK, Europe and Asia.

Christina has lived in New York City, London and currently resides in San Francisco with her husband and daughter. She is also a board member for WIRe (Women In Research) a global organization that encourages empowering and nurturing relationships among women in market research through informal gatherings, mentorships and educational opportunities.