Gabriel is CEO and Founder of Metageni, a new venture to create data driven solutions for attribution and digital growth.
Gabriel discovered his talent for creating analytics solutions at Google where he worked for six years until 2013 as Head of Attribution, and was instrumental in developing digital marketing attribution and experimentation technologies. After Google he was for two years VP Analytics for Elsevier, the world’s largest science publisher, responsible for big data experimentation and data driven growth for world leading digital science platforms.
With over 14 years’ experience in digital research solution development and data analysis, Gabriel is passionate about the application of research and analytics in business problem solving and decision making. He has a PhD in applied economics from the University of London.