Joerg Blumtritt is the founder and CEO of Datarella™ with focus on mobile analytics, self-tracking solutions, and data science consulting.
After having graduated in statistics and political sciences with a thesis on machine learning, he started working as a researcher in behavioural sciences, focused on nonverbal communication. Projects had been funded by EU commission, German federal government and the Max-Planck-Society. He subsequently ran marketing and research teams for TV-networks ProSiebenSat.1, RTL II and magazine publisher Hubert Burda Media. As European Operations Officer at Tremor Media, Joerg was in charge of building this New York based video ad-network's European enterprises. Recently he had been working as managing director of MediaCom Germany.
He is founder and chairman of the German Social Media Association (AG Social Media) and is co-author of the Slow Media Manifesto.