Khurram Hamid - Chief Digital Officer, Pfizer, Africa Middle East Region, UAE

Khurram Hamid is the Senior Director of Digital Marketing and Insights at Pfizer.

Previously he was the Global Head of Digital Media at GlaxoSmithKline.

Khurram has over 12 years of executive level leadership experience in creating and managing global digital operations for the Global A List of FMCG and Pharma companies including Gillette, Procter and Gamble and GlaxoSmithKline.

He is an expert in creating, executing and scaling digital as a strategic capability across the organisation being in senior level positions within: Media, Sales, Marketing, IT and Innovation.

A Global Digital leader with skills and the passion to drive transformation across a global matrix organisation including executive stakeholder management and managing global cross functionally dispersed teams, Khurram delivered multi million dollar cost savings through more efficient ways to reach the consumer through targeted digital media planning and buying delivering higher ROI.

He has delivered multi million dollar in new revenue through multi channel retailing, as well as new business models and partnerships through leading strategic alliances with Google, Facebook, Microsoft and Nokia.

Khurram has in depth expertise in digital media planning and buying, across Paid, Owned and Earned channels.