Krassimir Kostov is the Manager at Cognizant Analytics, Cognizant Technology Solutions. Leveraging the company’s global capability, he helps leading multi-national clients solve important business challenges by deriving value from data. As a Data Scientist, his duties involve the design, execution, support and sales of strategic Predictive Analytics solutions, such as customer acquisition, growth and retention, operations and marketing efficiency optimization, and fraud detection. He and his team provide solutions for clients in the Banking and Financial Services, Life Sciences, Manufacturing, Retail, Logistics, and Communications industries for their Japan and APAC business units.
Before joining Cognizant, Krassimir worked at the Analysis & Optimization Division of Netyear Group Corporation (NGC), a Japanese Digital Marketing company. Krassimir was responsible for the development of Advanced Analytics and strategic solutions for clients in the following industries: luxury and fashion goods, insurance, automobile resale, and pharmaceutical. Employing NGC's unique data-driven approach to Digital Marketing, he and his team created value for leading Japanese and global clients, by optimizing their ROI across channels and customer lifecycle. He also contributed to the IDEAS corporate site blog.
Prior to Netyear, Krassimir was an Assistant Manager at the Analytics team, the Hongkong and Shanghai Banking Corporation (HSBC), USA and India. His responsibilities included end-to-end development of predictive analytics models and strategies, which empowered internal clients to make data-driven decisions. Major clients were Marketing Campaign Management, Assets and Liability Management, Online Savings, Branch Network Management, Product and Pricing, and Call Center Operations.
Krassimir is an Analytics Professional with multi-geographical experience, and an extensive know-how in acquisition, CRM and multi-channel analytics. He holds a Ph.D. from the University at Buffalo, and an MA from the University of Delhi.