Marta Klepka is the Group Digital Development & Innovation Director CEE, as well as VivaKi Nerve Centre Director for Central and Eastern Europe. She works withkeybrand agencies of Publicis Groupe – the third largest communications group in the world.
As the regional lead for VivaKi, Marta rolls out global digital tools, technology and best practice initiatives, including Audience on Demand (AOD), group media buying practice and trading desk. At the same time as Digital Director in Publicis Groupe she is driving regional and local performance in brand agencies Starcom MediaVest (SMV) and ZenithOptimedia (ZO).
Marta, previously worked in the digital research and technology company, Gemius, where she was responsible for sales and marketing on 30 EMEA markets.
Marta graduated from University of Gdansk being conferred the title of Master of Sociology and the Bachelor of Marketing and Management.