Nathan Barling - Data Analytics Officer, Dentsu Aegis Network, USA

Nathan Barling is the Global Chief Data & Technology Officer at iProspect where he has worked with both ad agencies and clients to enable real-time data analytics while optimising the consumer journey across both the online and offline worlds. Nathan is an industry recognised analytics and data leader who has helped design and implement data-driven marketing strategies for our clients across the globe.

As a frequent speaker at digital conferences around the world, Nathan enjoys speaking on a variety of topics related to data, innovation, and connected marketing. He has advised digital strategies to clients ranging from

the largest companies in the world to small, local non-profits who are just getting off the ground. He is an avid consumer of digital trends and is currently focused on designing an updated system for real-time contextualised marketing.