Stephen Tracy - Managing Director, Singapore, YouGov, Singapore

Stephen is an award winning analytics and research practitioner, analytics evangelist, blogger, teacher, and all around designer of things made with data. He has more than ten years’ experience working in the field of digital analytics, primary research and data visualization.

As the Head of Singapore at YouGov, he is charged with overseeing the local research and commercial teams, as well as driving growth through both operational and product innovation. Prior to joining the team at YouGov Stephen spent most of his career building analytics teams and capabilities at digital agencies, including MRM/McCann (IPG), WE Communications and SapientNitro (Publicis).

In his spare time Stephen blogs on topics related to analytics, storytelling and data visualization at Overall, he is deeply passionate about analytics and research and believes that the best applications of data-driven thinking are always found at the intersection of art and science.