Steven M. Howard - Executive Digital Account Lead and Analytics Practice Member, Accenture, USA

Steven Howard is an Executive Digital Account Lead and Analytics Practice Member at Accenture. His focus areas include advising clients in the areas of customer engagement and value optimization, and using design principles to guide customer experiences.

Steven develops predictive analytics to inform contact management strategies, message cadencing, omni-channel marketing, media mix modeling, and channel attribution. He is known for helping clients develop analytics roadmaps where they discover the value of their data, establish criteria for prioritizing initiatives, and stand up operating models and teams to deliver well-defined business outcomes.