Uwe Scheid - Data Specialist, Mindshare, Germany

Uwe Scheid is the Department Manager of Research and Innovation at AGOF, responsible for developing and expanding the research and study activities of the trade organisation.

Prior to joining AGOF, he was a senior market research specialist at Commerzbank AG, responsible for the planning, implementation and evaluation of qualitative and quantitative studies, working for the board level.

Uwe has a wealth of experience in online, media and market research. He started his career as head of market research at AOL Europe in 1998. He then worked in several positions for Fireball Netsearch and Lycos Europe. In 2005 he moved to Aegis Media Central Services and worked several years as business analyst for the CEE management board.