Cadreon Names Sean Muzzy President, North America

Sean Muzzy

Sean Muzzy

NEW YORK November 20, 2018Cadreon, the advertising technology specialist unit of IPG Mediabrands, today announced the appointment of Sean Muzzy [pictured] to the newly-created role of President, North America. Muzzy will focus on enhancing Cadreon’s programmatic media offerings and expanding capabilities across all media channels. In addition, Muzzy will serve as Cadreon’s lead on data-driven solutions to the broader Mediabrands network including UM, Initiative and Reprise, and its clients.

Muzzy will report to Erica Schmidt, Global CEO, Cadreon. Schmidt said: “We are thrilled to welcome Sean, who brings decades of experience across the media and marketing landscape. His depth of knowledge, technical skills and data-first approach will be invaluable to Cadreon and the broader IPG network as we help our clients maximize the value and effectiveness of programmatic media. Sean will undoubtedly play a key role as we strengthen our advisory services and strategic capabilities.” More...