Latest Research Report on Digital Advertising Management Platform Market 2019 Added by Acquire Market Research which covers Market Overview, Future Economic Impact, Competition by Manufacturers, Supply (Production), and Consumption Analysis.
The 2019-2020 federal election cycleis forecasted to generate $6 billion in political advertising, according to a study by Kantar.
June 26, 2019 - Angus McLean [pictured], Director of Digital, Ebiquity, writes: Brand safety has been a regular feature of the news headlines over the past several years, reflecting a complex digital media ecosystem and causing challenges for major brands.
June 17, 2019 - London, UK: Adform, one of the world’s leading independent advertising technology platforms, has launched its Trusted Partners Program, allowing global advertisers to consolidate and optimize their outsourced services and integration processes.
June 12, 2019 - In this MarTech Interview, the Senior Vice President, Data Products and Partnerships of Eyeota, Howard Luks [pictured], shares his expert insights on the growing importance of big data and analytics in digital marketing. He says that for consumer facing companies or B2B marketers, leveraging analytics has a positive impact on return on investment (ROI).