GroupM Brings Media, Content and Brands Together at NextM

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Sydney: 25 September 2019 -- GroupM is bringing media, content and brands together to showcase the next big, bold, moves in content where advertisers can tap into media partnerships to drive emotional connections and earn the attention and engagement of consumers.

With top clients invited from across Mindshare, MediaCom, Wavemaker and Essence, NextM explores the future of content advertising and is designed to inspire ideas, ignite conversations and deliver new concepts and original thinking. 

Venessa Hunt, GroupM Digital Strategy & Investment Officer, says: “We’re at an inflection point in the evolution of media, platforms and technology. Consumer behaviours are changing and brands need to look for new ways to meaningfully connect with their audience, make an impact and convey the values they represent. Guests will be immersed in experiences and content opportunities to get them ready for a future where online and offline worlds converge”. More…