In Germany, Uwe Lehmann of Ebiquity Joins I-COM Chief Analytics Officer Council

I-COM is pleased to announce that Uwe Lehmann [pictured], Managing Director & Practice Lead Marketing Performance Optimization DACH of Ebiquity in Germany, is joining the I-COM Chief Analytics Officer Council.

Uwe leads Ebiquity’s Marketing Performance Optimization (MPO) Practice in the German-speaking region, consulting advertisers in improving their marketing ROI based on marketing analytics.  

He has more than 16 years of experience in the areas of Media, Ad and Marketing effectiveness research as well as innovation research and consulting, gained at Initiative, Nielsen, Ipsos and Ebiquity. More...