New York, NY (May 16, 2017) - Cuebiq, the largest provider of accurate and precise location data in the U.S., announced today that Balyasny Asset Management and Elevate Innovation Partners have made a strategic investment into the company alongside existing investors. The additional capital will be used to enhance Cuebiq’s suite of tools for both publishers and advertisers, as well as further develop Cuebiq’s SaaS platform, enabling clients across all industries to bridge online to offline customer insights at scale.
Throughout the last year, the company has driven significant product innovation resulting in a number of milestones including:
● Scaled reach to 1 in 4 smartphones in the USA (up from 1 in 15 smartphones in 2016)
● 180+ Publisher Apps integrated (up 3x from 60 in 2016)
● Achieved 61M MAUs (up 6x from 10M MAUs in 2016)
● 600%+ Revenue Growth (December 1, 2016 to January 1, 2017)
“Publishers continue to choose us as their partner due to Cuebiq’s product architecture and innovation which has enabled differentiated data density and accuracy that is not restricted by the traditional, legacy, panel-based approaches,” said Antonio Tomarchio [pictured], CEO Cuebiq. “This strategic investment by our partners will primarily be used to accelerate the go-to-market of Cuebiq’s SaaS platform, which enables users to bridge the online and offline worlds by providing full visibility of offline behaviors and predictive analytics solutions. We are excited to partner with our existing and new investors as we invest in offline predictive analytics and drive incremental value to the ecosystem.” More..