Michael Murray Appointed President And Chief Product Officer Of Wunderman Data Products

 Michael Murray

Michael Murray

NEW YORK, July 24, 2018 /PRNewswire/ -- Wunderman, the leading global digital agency, announced today that Michael Murray [pictured] has joined as President and Chief Product Officer of Wunderman Data Products, a division dedicated to helping clients manage one-to-one relationships with their customers at scale. Murray will be tasked with driving Wunderman's data strategy by enhancing its portfolio of solutions and developing a differentiated offering that meets the demands of the modern-day chief marketer and chief digital officer. This appointment strongly reinforces Wunderman's commitment to the development of data products that enable clients to leverage first-party data as a key strategic asset to drive business growth. Murray will report to Wunderman Data CEO Jacques van Niekerk and will be based in Denver.

With over 25 years of experience in product management, data strategy, innovation and leadership, Murray brings a unique approach to designing and implementing data products that meet the requirements of marketers in today's omnichannel world. By collaborating with Wunderman's key cloud, technology and data partners, Murray will work to expand Wunderman's identity graph, consumer database, data cooperative and onboarding tools.

"Data and insights power everything in our industry, and we are excited to bring in someone like Michael to help expand Wunderman's capabilities and scale," said van Niekerk. "Product development and strategy is deep in Michael's DNA, and having someone of his caliber at the helm of our data product development reinforces our commitment to helping clients benefit from modern marketing." More...