Omnicom Media Group Appoints Arif Mumtaz Data Analytics Director for the Asia-Pacific

 Arif Mumtaz

Arif Mumtaz

September 17, 2018 - Harold Henry of Branding in Asia writes: Omnicom Media Group has appointed Arif Mumtaz [pictured] as Data Analytics Director for Asia Pacific in a role that will see Mumtaz tasked with managing the use of data and analytics across all business units.

Mumtaz, who has held previous roles at Starcom, GroupM and Initiative, will report to Guy Hearn, who was recently appointed as Omnicom Media Group’s Chief Product Officer for the Asia-Pacific.

“As digitization and automation continue to accelerate in the Asia Pacific, the applications of data and analytics are only widening,” says Tony Harradine, CEO of Omnicom Media Group Asia Pacific. More...