WarnerMedia Plans New Streaming Service For 2019, Challenges Netflix


October 11, 2018 - Alex Weprin of MediaPost writes: AT&T’s WarnerMedia division, which includes HBO, Warner Bros. and Turner, is planning a major new direct-to-consumer streaming service to launch in the fourth quarter of 2019.

The service will start with HBO and its library of programming, but will also include new and library content from Warner Bros. and Turner channels, which include TBS, TNT, and Cartoon Network.

The announcement marks a shot across the bow to streaming giants like Netflix, as well as competitor Disney, which is also planning a new streaming service to launch late next year.

WarnerMedia owns a 10% stake in Hulu, which by many accounts is the second-most-popular streaming service in the U.S. and includes some WarnerMedia programming.

The news was significant enough that AT&T filed an 8-K with the Securities and Exchange Commission elaborating on the announcement. More...