June 12, 2019 - In this MarTech Interview, the Senior Vice President, Data Products and Partnerships of Eyeota, Howard Luks [pictured], shares his expert insights on the growing importance of big data and analytics in digital marketing. He says that for consumer facing companies or B2B marketers, leveraging analytics has a positive impact on return on investment (ROI).
SILICON SLOPES, UT – March 19, 2019 – Domo (Nasdaq: DOMO), provider of the leading cloud-based operating system for business, today launched the Domo Certification Program, consisting of five new product certifications to help business and data professionals level-up their data skills and demonstrate proficiency in Domo.
March 11, 2019 - mParticle: In the past few years, Customer Data Platforms (CDPs) have emerged as a modern infrastructure alternative to traditional databases that cannot cope with the speed, volume, variety or ever-evolving governance requirements of today’s customer data.
Dallas, Texas (December 12, 2018) – Research Now SSI, a global leader in first-party data and data services, announces SamplePlus Meter solution. Through a partnership with RealityMine, SamplePlus Meter combines observed data from online web, app, and search behavior with Research Now SSI’s panel data and integrated third-party datasets, as well as its deep library of profile attributes.
November 7, 2018 - Posted at researchlive: UK - YouGov has launched its popularity ratings service, YouGov Ratings, in the UK market.
November 1, 2018 - Chad Engelgau, CMO and Head of Strategy at Acxiom, writes for MarTechSeries: The digital age has forced organizations to move at the speed of their always-on customers.
November 6, 2018: Experian has launched a powerful new analytics solution across its Europe, Middle East and Africa region (EMEA) to help businesses make faster, more reliable and better-informed decisions.
September 27, 2018 - Madara Krumina of Adverity writes: We're very excited to announce our new partnership with Tableau - one of the leading business intelligence (BI) and data visualization platforms.