Insights & Analytics

Experian: Boardroom efforts to make customer experience a priority being hampered by rising costs, retention and bad debt

Experian: Boardroom efforts to make customer experience a priority being hampered by rising costs, retention and bad debt

12 February 2019: New research shows that despite a determined drive towards improving customer experience, increasing trust and satisfaction, half of all companies across Europe, the Middle East and Africa (EMEA), continue to be challenged by rising costs of customer acquisition, cost-to-serve, retention and the impact of bad debt.

Domo Ranks #1 for Usability and TCO/ROI in Ventana Research’s 2019 Mobile Analytics and Business Intelligence Value Index

Domo Ranks #1 for Usability and TCO/ROI in Ventana Research’s 2019 Mobile Analytics and Business Intelligence Value Index

SILICON SLOPES, UT – February 22, 2019Domo (Nasdaq: DOMO), provider of the leading cloud-based operating system for business, today announced it has been ranked the highest out of 15 vendors in both Usability and Total Cost of Ownership/Return on Investment (TCO/ROI) in Ventana Research’s 2019 Mobile Analytics and Business Intelligence Value Index.

Kantar Announce Kantar Marketplace, New On-demand Research and Insights Store

Kantar Announce Kantar Marketplace, New On-demand Research and Insights Store

23rd January, London: Kantar, the world’s leading marketing insights and consulting company, today reveals plans for a new on-demand research and insights store. Kantar Marketplace will launch in March 2019 and provide access to Kantar’s growing portfolio of quick turnaround research solutions and insights from across Kantar.

Salesforce Expands Marketing Analytics with New Datorama Data Integration, Activation and Developer Tools

Salesforce Expands Marketing Analytics with New Datorama Data Integration, Activation and Developer Tools

January 23, 2019 - Jon Suarez-Davis, SVP Product Marketing, Marketing Cloud at Salesforce, writes: We’re excited to announce today at AdExchanger’s Industry Preview that Salesforce is expanding Marketing Cloud analytics with new Datorama data integration, activation and developer tools.

Catalina Taps IBM Analytics to Aid in Digital Transformation

Catalina Taps IBM Analytics to Aid in Digital Transformation

ARMONK, N.Y., Dec. 17, 2018 /PRNewswire/ -- IBM (NYSE: IBM) announced today that Catalina, the market leader in shopper intelligence and personalized digital media, has adopted the IBM Integrated Analytics System (IIAS) as a key pillar of its expanding analytics program to help provide its clients increasingly more relevant shopper insights.

Ancestry Adopts IBM Cloud, Advanced Analytics to Discover Business Insights

Ancestry Adopts IBM Cloud, Advanced Analytics to Discover Business Insights

ARMONK, N.Y., Nov. 8, 2018 /PRNewswire/ -- IBM (NYSE: IBM) announced today that Ancestry LLC, the world's largest consumer DNA network, has selected IBM Planning Analytics as-a-Service on the IBM Cloud for its business planning and forecasting processes, to take advantage of the combined solution's fast analytics, scalability and efficiency.

UOB Partners With Intel For Data Analytics

UOB Partners With Intel For Data Analytics

November 12, 2018 - posted at finews.asia: The joint project between UOB and Intel set out to use a combination of leading technology and advanced data analytics to provide greater clarity about the extent of transactions made across countries and entities by a single client, the two companies said on Monday in a media release.