November 7, 2018 - Posted at researchlive: UK - YouGov has launched its popularity ratings service, YouGov Ratings, in the UK market.
November 1, 2018 - Chad Engelgau, CMO and Head of Strategy at Acxiom, writes for MarTechSeries: The digital age has forced organizations to move at the speed of their always-on customers.
November 6, 2018: Experian has launched a powerful new analytics solution across its Europe, Middle East and Africa region (EMEA) to help businesses make faster, more reliable and better-informed decisions.
September 27, 2018 - Madara Krumina of Adverity writes: We're very excited to announce our new partnership with Tableau - one of the leading business intelligence (BI) and data visualization platforms.
September 21, 2018 - David Murphy, Editorial Director at Mobile Marketing and co-founder of Dot Media, writes: Mobile Marketing talks to Chris Dubreuil [pictured], Research Now SSI’s managing director for ad and audience measurement EMEA, about the future of ad measurement and the impact of the recent acquisition of audience validation business, DMA-Institute.
London, (September 12, 2018) – Research Now SSI, a global leader in first-party data and data services, announces that its extensive portfolio of panel data and integrated data is now on a common platform, making the company a single provider of one of the world’s largest first-party data assets.
September 6, 2018 - Dharmesh Thakker, general partner at Battery Ventures, writes for Forbes: My LinkedIn and Twitter feeds are flooded with AI news these days, as are most popular news media outlets. And with good reason: McKinsey claimed in a report earlier this year that AI could create between $3.5 trillion and $5.8 trillion in value annually across 19 industries, ranging from healthcare to retail to agriculture and high-tech.
UK, 16 August 2018: Experian has launched a new analytics solution in the UK to help organisations make fast, reliable decisions with deeper insight than ever before.
August 9, 2018 - RealityMine today announced the addition of RealLife Answers to its data product offerings.
New York, NY; July 11, 2018: Prosper and Acxiom® (Nasdaq: ACXM), the data foundation for the world’s best marketers, today announced a joint solution for marketers and their supporting agencies that enables brands to increase the accuracy and predictive power of their omnichannel marketing efforts, resulting in consumers receiving more relevant offers when they are most interested in considering a purchase.