Alexander Schott - Director Digital, AdTech Factory, Germany

Alexander Schott is Director Digital of AdTech Factory.

Previously he was the Managing Director at media sales house Media Group One, which has been acquired by Yahoo beginning of this year. Besides that, he is bringing ad operations specialists from publishers and agencies together at the Admanagerforum.

Alexander Schott has enjoyed a career in online marketing since 1995 and is recognised as an expert in the field. He founded the task force “Ad Technology Standards“ within the German Federal Association for Digital Business (BVDW) and has been involved in AGOF and IAB Europe.

Before joining media sales house Media Group One in June 2009, Schott’s tenures included Head of Technical Operations at United Internet Media, Unit Manager Ad Technology at AOL Germany and Head of Ad Management & Disposition at SevenOne Interactive.