Christophe Collet founded S4M in Paris in late 2011. The company quickly became a key mobile partner for many of the most prominent media agencies in the French market. Today, S4M continues to expand worldwide with offices in Berlin, London, New York, São Paulo, and Singapore.
Christophe leads the company as CEO with a clear ambition to establish S4M as the major player among media agencies and advertisers beyond the French borders. As a pioneer in the mobile ecosystem, Christophe Collet co-founded Adenyo, a mobile marketing agency based in France and in Canada and sold to Motricity in 2011.