Chuck Hemann is Managing Director and Head of Digital Analytics at W2O, a marketing-communications firm driven by insight integration to give brands an unfair advantage.
Over the last 14 years Chuck has provided strategic counsel to clients on a variety of topics including digital analytics, measurement, and social media. Prior to joining W2O, Chuck was the Global Director of Digital/Paid Media Analytics at Intel where he managed all the media, web, search and social analytics programs globally.
Chuck is a former Fellow of the Society for New Communications Research, a global, nonprofit research and education foundation think tank focused on the latest developments in media and communications. He’s also the co-author of Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World, which was released in May 2013. http://amzn.to/UF4qKi. A new version of the book was released in April 2018.
Chuck is also a frequent speaker on the topics of digital analytics, measurement, social listening and digital marketing at events around the world.