dca-jury-five

Glen Kushner - Chief Innovation Officer, Converseon, USA

As a senior analytics executive over the last 12 years, Glen has worked extensively with Fortune 100 marketers to implement AI for Digital & business transformation. As a trusted, influential advisor for C-suite leaders, Glen’s expertise is marketing analytics, and ROI measurement.

Glen has worked with clients, such as Walmart, Uber, P&G, Unilever, Mattel, Nestle and Ford. Glen has also implemented strategic initiatives for Digital & Social Analytics, and Cross-Media Measurement working with agencies, such as WPP and Publicis.

Joseph Meehan - General Manager, North America, IPONWEB, USA

As General Manager of North America for IPONWEB, Joseph Meehan oversees all commercial activities within the region which is focused on delivering sophisticated, highly-customizable media trading solutions for brands, agencies, media owners, and intermediaries via IPONWEB’s proprietary u-Platform technology.

Joseph has spent his career delivering marketing solutions and programs for some of the most innovative data driven brands in the world, including: AT&T, Comcast, Verizon, Dish, Samsung, American Express, Citibank, Capital One, GEICO, USAA, Kraft, Nestle, J&J, The Home Depot, Motorola, FedEx.

Prior to IPONWEB, Joseph led Media Services at Merkle, where he helped build out the digital media practice which grew into several hundred million dollars of media investment based on a data driven value proposition.

John Gim - SVP, Marketing Sciences, RAPP, USA

John Gim is the SVP, Marketing Sciences at RAPP, where he leads a diverse and seasoned team of data scientists who focus on creating efficient modeling suites that act as a backbone for complex targeting and as a driver of strategic insight.

Previously he has held lead roles at Epsilon and TBWA\Chiat\Day.

Over his career, John has produced measurably effective, award-winning work by leveraging a wide-ranging background across analytics, technology, and data. In addition to producing highly effective modeling solutions, John is able to leverage his experience across verticals and research sectors to bring solutions to market rapidly by iterating off of known best-practice or method.

John’s passion for data science is also evidenced in his active role in the local data science community as well as RAPP’s Global Consumer Trust council.

Hossein Houssaini - Founder, Ho/Pe Advisory Ltd., UK

Hossein Houssaini works as an advisor for various companies and forums in the digital advertising landscape.

He joined boards like the Advisory Council of Prohaska Consulting, the Advisory Board of the Programmatic Pioneers and the Global Summit Conference Programme Board of I-COM, a community that compromise of the most extensive international group of industry leaders on the forefront of Smart Data Marketing, ranging from CMOs to top Data Scientists.

Before his venture, he was acting as the Global Head of Programmatic Solutions for Havas Group for about four years. Here he helped to establish the global music data alliance for Havas and Universal Music Group and collaborated with international clients to transform them digitally.

Hossein is the co-founder of Havas University, a global training program platform which has already certified over 15,000 participants globally with its first training curriculum "100% Programmatic".

Previous to HAVAS, Hossein created IPG Mediabrands’ first Trading Desk, Cadreon, in DACH (GSA) and shortly after acted as Director Technology for all audience buying platforms (MAP), bringing programmatic to the region.

Before joining Cadreon, Hossein worked for Google re-establishing the Rich Media business for DACH & the Nordics launching projects like YouTube Masthead and developing these markets to a successful business.

He was shortlisted for ExchangeWire's Ad Tech Personality of the Year in 2017 & 2018!

Kajal Mukhopadhyay, PhD - Co-Founder & Principal, mdrk Consulting, USA

Kajal Mukhopadhyay, often known as Dr. K, is the Co-Founder & Principal of mdrk Consulting, an independent boutique data and design consulting firm based in New York City. mdrk Consulting helps clients with data intelligence, data science, analytic solutions and data-driven products and designs. As a Co-founder, Kajal brings 15+ years of experience in media and digital analytics.

Most recently he was part of the Mindshare team from GroupM, where he had been a Managing Partner and Director of Live Audience, responsible for Audience Product Developments using big-data intelligence and machine learning algorithms.

Kajal was also Vice President of Performance and Measurement at Xaxis, where he developed, delivered and spearheaded Xaxis analytics products and practices, Xaxis media performance and measurement solutions including audience insights and optimization, cross-channel attribution, brand impact and research studies.

Before Xaxis, Dr. K was an Analytics Director at a marketing consulting company specializing in marketing mix for large financial, retail and media companies. During this time, Kajal had developed a framework for analyzing and optimizing advertising and marketing return on investments.

Kajal holds a PhD in Econometrics from Indiana University and had been a professor of Economics at the University of Notre Dame for nine years. He is member of several I-COM Boards and Juries.

Dr. K has published in the media and has been a speaker at ARF, DMA, IAB.

Roy Bielewicz - Principal & Co-founder, Apotheca, USA

Roy Bielewicz - Principal & Co-founder, Apotheca, USA

Roy is Principal and Co-founder of Apotheca (www.apothecadigital.com), an analytics, marketing and technology consultancy based in Cleveland, Ohio.

Roy has over 15 years of experience in both digital and direct marketing in a number of verticals: from retail and healthcare, to academia and publishing. As a former retail internet marketing executive, Roy has hands-on experience managing all aspects of a successful online business, including digital marketing (SEO, PPC, affiliate, email, CRM, social media, display, etc.), brand building and PR, optimization and testing, analytics, site design and usability.

Previously, Roy was an associate partner at Rosetta, and led the agency’s 40-person Analytics & Optimization Practice. He has worked with leading companies such as OfficeMax, Fidelity, Express, Barnes & Noble, Johnson & Johnson, Cisco and many more.

Rick Bruner - Vice Chair, I-COM, USA

Rick Bruner, Vice Chair of I-COM for the US, is an internationally recognized expert in the field of advertising and how to measure its impact.

Over the past dozen years, he has managed teams of researchers and data scientists studying that subject at DoubleClick, Google, Marketing Evolution and Viant. He is a long-time champion of using randomized controlled trials for measuring advertising effect.

Rick is also the founder and moderator of the influential Research Wonks networking community for marketing scientists.

A former reporter for Ad Age, at the dawn of internet advertising in San Francisco, he has co-authored two books ("Net Results: Web Marketing that Works" and "Net Results.2: Best Practices for Web Marketing"), served as Co-Chair of the IAB Research Committee, and shared in winning a David Ogilvy from the Advertising Research Foundation, among other accomplishments.

He lives in Brooklyn with his wife and son, where he bakes a mean sourdough and plays ukulele with gusto. 

Pat Pellegrini, PhD - President and CEO, Vividata, Canada

Pat Pellegrini  is the President and Chief Executive Officer at Vividata, Canada’s premier source for insights on multi-media and consumer behavior. It is the leading provider of cross platform audience measurement for publishers with a syndicated study of over 40,000 individuals collected over 52 weeks and released quarterly. A tripartite, not-for-profit organization, Vividata is governed by a Board of Directors representing Canadian publishers, agencies and advertisers.

Prior to joining Vividata, Pat was President and Chief Research Officer at Simmons Research, a leading US consumer and media research company that measures consumer preferences, attitudes and media behaviors by overlaying survey and passive data collection using advanced measurement science.  In 2017, Simmons Research was featured in the American Marketing Association’s annual Top 50 report recognizing the top research companies, globally, who are operating in the US.

Previously, Pat held senior leadership roles at GfK Custom Research North America, The Weather Network, and comScore, amongst others.  Prior to leaving academic life in 1999, he enjoyed 3 years at The Ohio State University as Assistant Professor in the Geography and Atmospheric Science department where he taught multivariate statistics and quantitative methods courses.

Pat is a frequent speaker at research industry conferences around the world, and has presented renowned and award-winning papers, including studies on passive media measurement technology and the future of online measurement. 

He earned his PhD in 1996 in Geography from the State University of New York at Buffalo, and a M.Sc. and Honours B.A. in Geography from McMaster University, Canada.

 

Maura Hanley - Founder & CEO, EVINCIVE Digital Marketing Diagnostics, Canada

Maura Hanley, the Founder & CEO of EVINCIVE Digital Marketing Diagnostics, is an advertising industry veteran with over 20 years’ experience and a passion for data driven marketing. Maura has consistently kept pace with the latest in marketing innovation including everything from performance analytics to social media and mobile tactics. She has worked with advertisers in a variety of categories including telecommunication, financial, automotive, pharmaceutical, travel, retail and package goods. Her expertise includes both brand and direct marketing.

Previously Maura was Vice President of Havas Media, where she provided leadership on key accounts and the evolution of our digital service offerings. Her previous roles include President of consulting firm, BigReach Learning and Managing Director, Direct and Digital at MediaCom.

Maura has always been an active participant in the marketing community. She has been a CMA instructor for many years, was on the board of directors and VP Research of the Interactive Advertising Bureau from 2004 to 2010 and a founding member of the Location Based Marketing Association’s advisory board. Maura currently represents Havas Media on the board of the Canadian Media Directors Council and is a member of the I-COM Data Creativity Awards (DCA) Board.

Matt Harty - SVP, Asia Pacific, The Trade Desk, Singapore

Matt Harty - SVP, Asia Pacific, The Trade Desk, Singapore

Matt Harty represents The Trade Desk as senior vice president of Asia Pacific.

Harty has worked in online advertising in Asia since 1997, co-founding the first pan-Asian Ad Network, SpaceAsia Media, which was sold to CMGi in 2000.

Matt then co-founded Activ8, a Yield Management company (precursor to SSPs) as a JV with OutBlaze, handling global media sales for 400 websites including Mail.com and HelloKitty.

His next position was managing News Corp's .FOX Networks for APAC and MENA. From FOX, Matt moved to Omnicom's Accuen as the GM of the first APAC regional ATD. Before joining The Trade Desk, he ran the Audience Solutions business for Experian Asia. Harty is based in Singapore.

Lung Huang - Head of Growth Solutions, Mars, USA

Lung Huang is the Head of Growth Solutions of Mars.

Most recently, he lead all partnership and data acquisitions that support initiatives in both direct marketing and digital and addressable media. As the leader of the business development team, Lung was responsible for growing the global footprint of the M1™ platform for the Dentsu Aegis Network.

Prior to joining Merkle in 2017, Lung was the head of strategic partnerships at 84.51°, where he managed client relationship development, industry engagement, and customer strategy. He also played a critical role in leading the partnership development and commercialisation strategy in media, advertising, payments, and analytics globally for dunnhumby, a customer data science company. Lung has extensive experience in business development, and was formerly vice president at Arbitron Inc., an international media and marketing research firm, where he managed the sales and marketing of Arbitron products to leading global brands like Disney and ESPN.

As a frequent speaker at conferences and seminars he frequently covers topics that include the changing media environment and the power of data when incorporated into marketing strategies.

He earned his BA in Business from the University of Kansas, where he currently sits on the advisory board for the business school. 

Liam Corcoran - VP Ad Measurement and Audience Data EMEA, Dynata, UK

Liam Corcoran leads the Ad Measurement and Audience Data Team across EMEA for Dynata.

The Ad and Audience team maximizes the value of accurate authentic first party data through the application of leading-edge advertising measurement, analytics technology, and strong research expertise to deliver to Dynata’s clients an innovative and efficient research and marketing platforms which are used to plan, target, validate, measure and optimise all types of advertising campaigns, leading to attributing marketing spend to revenue growth with multi-touch attribution and ROI reporting.

Laurie Dewan - Director, Consumer Insights, Electronic Arts (EA), USA

Laurie Dewan is Director, Consumer Insights of Electronic Arts (EA).

Previously, she was Vice President, Research Insights and Data at BabyCenter. Laurie managed the global knowledge needs of BabyCenter including trade and consumer research strategy and implementation. Under her leadership, the Research and Analytics team provided the deep audience insights that drive BabyCenter's products, user experience, and services. Laurie worked closely with the BabyCenter data team as they provide advanced business intelligence, audience measurement, and campaign effectiveness tracking. She also overseed projects and partnerships using health data in support of BabyCenter's mission to improve the wellness of pregnant women, children, and new families globally.

Laurie has 15 years of experience forming and executing research-driven content strategies for major entertainment and technology companies including 20th Century Fox, Movielink, Netflix, Warner Bros. and Rdio. Dewan holds a Bachelor of Arts degree in Psychology from Amherst College and a Master of Business Administration degree from the Stanford Graduate School of Business.

Khurram Hamid - Chief Marketing and Strategy Officer, Investech Partners, UAE

Khurram Hamid is the Chief Marketing and Strategy Officer of Investech Partners.

Most recently, he was Senior Director - Head of Digital Marketing and Customer Insights of Pfizer.

Before joining Pfizer, Khurram was the Global Head of Digital Media at GlaxoSmithKline.

Khurram has over 12 years of executive level leadership experience in creating and managing global digital operations for the Global A List of FMCG and Pharma companies including Gillette, Procter and Gamble and GlaxoSmithKline.

He is an expert in creating, executing and scaling digital as a strategic capability across the organisation being in senior level positions within: Media, Sales, Marketing, IT and Innovation.

A Global Digital leader with skills and the passion to drive transformation across a global matrix organisation including executive stakeholder management and managing global cross functionally dispersed teams, Khurram delivered multi million dollar cost savings through more efficient ways to reach the consumer through targeted digital media planning and buying delivering higher ROI.

He has delivered multi million dollar in new revenue through multi channel retailing, as well as new business models and partnerships through leading strategic alliances with Google, Facebook, Microsoft and Nokia.

Khurram has in depth expertise in digital media planning and buying, across Paid, Owned and Earned channels.

Kate Sirkin - EVP, Global Data Partnerships, Publicis Spine, USA

Kate Sirkin is the EVP Global Data Partnerships of Publicis Media.

Most recently, she was EVP Research of Starcom MediaVest Group. 

Previously, Kate was Vice President and Practice Lead, Analytics and Insight Americas and Audience Insight Global at Publicis Media, where she managed a massive worldwide budget as she managed emerging trends, data and support for Publicis Medias, initiated proprietary studies and acted as the company's voice on many critical media issues.

Throughout her career, Kate has spearheaded research initiatives that have helped to expand the field of communications research, from early investments in brainwave monitoring to evaluate impact on attention levels and eye tracking in pursuit of optimal OOH context, to single source analysis and fusion.

Karthik Nagarajan - Chief Content Officer, Wavemaker, India

Karthik Nagarajan is the Chief Content Officer of Wavemaker.

Most recently, Karthik was National Director, Social Media & Insights for GroupM, where he lead the social media practice and helped brands create / leverage social platforms, curate content and derive actionable insights. 

Prior to this, Karthik was leading The Nielsen Company's online division in India, which he helped set up. He also led NM Incite, the joint venture of The Nielsen Company and McKinsey for social media consulting, in India. Karthik started his career in internet cryptography and has a background in market research for RFID & semiconductor devices in India and the United States. 

When he is not on his day job, he is a screenwriter and an independent film maker for his production outfit 'Filter Coffee Talkies', which is into short and documentary films.
 

Jonathan Ricard - SVP, Resonate, USA

Jonathan Ricard, the SVP of Resonate, brings 20 years of expertise on the intersection of data and marketing in the digital media industry. He has been an executive at high growth startups, SaaS platforms and data companies including Signal, IXI Digital, Revolution Health and AOL.

Previously he was the Head of Strategic Developments and Partnerships at Signal. Jonathan has extensive experience in digital media, marketing strategy, advertising technology, and launching new businesses.

Prior to joining Signal, Jonathan launched the digital business for IXI responsible for business development, sales, and strategy. IXI a third-party data offline data company, was acquired by Equifax in 2009.

Jonathan has also led advertising, analytics and revenue strategy for the startup health care portal RevolutionHealth, which merged with Waterfront Media. In addition, Jonathan worked at AOL in a variety of strategy and consulting roles and at CapitalOne as a direct marketer.

He is a graduate of Georgetown University with a BS in Finance and Marketing.

Joshua Koran - Managing Director, DMP, Sizmek, USA

Joshua Koran is currently Sizmek’s Managing Director for their data enablement product line.

Joshua is a true pioneer in digital marketing, behavioral targeting, data marketplaces and data management platforms with nearly 20 years’ experience in these domains. AdWeek recently recognized his contributions to this field, in which he holds 22 patents, by naming him one of the top innovators in the space.

Among his many accomplishments, he designed the industry’s first predictive behavioral targeting platform, the first data marketplace ad network, and the first three-screen (TV, mobile, display) behavioral profiling platform. Over the course of his international career, he has lead product, engineering, data science, user experience, business development, and commercialization teams in companies such as Turn, AT&T, Yahoo!, and ValueClick. Through his digital consultancy he has helped nearly two dozen other digital advertising companies improve their understanding and monetization of online data.

Joshua holds B.A. from Boston College, J.D. Law from U.C. Hastings College of the Law and M.B.A. from Oxford University.