I-COM Councils

The I-COM Councils are working groups designed to address a specific topic identified by our Members, convening over regular meetings and producing written outputs for the Data community.

Goals

  • Providing insights on the latest opportunities and challenges.

  • Guidance and leadership for the entire Data community.

  • Networking opportunities with the stakeholders moving the needle in Smart Data Marketing.

Council Members

Council members are C-level/Senior Executives and/or Data Practitioners from I-COM Member companies internationally representing a diverse array of stakeholders within the marketing ecosystem.

Participating Members

The Value of Councils

  • Creating a space for I-COM members and industry players interested in the subject matter to share knowledge and discuss ideas.

  • Hosting virtual meetings that showcase industry experts’ views, and releasing articles and reports.

  • Strengthening personal connections and business partnerships in a welcoming and considerate environment, following the Chatham House Rule.

  • Advocating for knowledge and understanding of the importance of data-driven marketing.

Meetings

  • 5 virtual meetings per year, 60 min duration.

  • Led by Council Chairs with the active contribution of Council members.

  • Every meeting features a guest speaker invited to present and/or lead a discussion to address applications of the Council subject matter to data marketing challenges.

Outputs

  • Members collaborate on publications including white papers, one-pagers, and articles.

  • Opportunity for members to demonstrate their thought leadership on the subject matter.

Our Councils

Marketing Sciences

Measurement

Organisation Centric

Customer Centric

Looking to learn more about these topics?

Council Chairs

Contact us