Acutus, a Synthetic Data Firm, Announces New Launch and Appointment
India-based firm Acutus AI has launched an on-demand synthetic data platform designed to instantly generate high-quality datasets for research and testing. Co-founded by former Cint and Lucid executives, the company uses AI and digital twins to help brands and researchers validate new ideas before deployment.
To lead this development, Acutus has appointed Yashash Gupta, co-founder of Thrifty AI, as its new Product & AI Lead. Acutus CEO Arindam Bhattacharya notes the platform's goal is to offer agility and efficiency, allowing clients to quickly generate a synthetic dataset from a sample for benchmarking and innovation. The tool enables users to simulate data for experiments and proofs-of-concept while maintaining privacy.