iSpot Names Millman Chief Scientist
iSpot, a US-based cross-platform TV ad measurement company, has appointed Steven Millman as its Chief Scientist. Millman, a veteran with over 20 years in market and advertising research, will lead the advancement of iSpot's data science strategy across creative, audience, and outcomes measurement. iSpot's platform provides comprehensive TV ad lifecycle measurement across various environments and is used for ad trading.